Break Through Your Growth Ceiling

I work with ambitious Ed Tech founders to break through the growth ceiling they have been battling for years.

What my clients say

”We’ve already seen incredible growth, streamlining and focus in all we do within the first month or so, incredibly excited to see where we are in 12 months!”

“I feel so much confidence that we are moving in the right direction and that we are being strategic about the decisions we're making.”

What’s keeping you up at night?

What’s your No.1 challenge ?

  • Your lead generation depends almost entirely on referrals and word-of-mouth. Without a predictable pipeline, you're constantly wondering where the next client will come from. You know you need marketing systems, but you're too busy delivering to existing clients to build them.

  • You're trapped working IN your business instead of ON your business. Every day is consumed with client delivery, leaving no time for strategy, systems, or growth planning. You're the bottleneck in your own company's expansion.

  • You can't afford to hire a dedicated sales team, but you hate selling. As the founder, you're stuck doing everything - from product delivery to business development - and neither gets the attention it deserves.

  • ou need to build a stronger brand, but you're too busy serving customers. Your competitors with bigger marketing budgets are winning deals you should be getting, but you can't find time to position yourself properly in the market.

  • You're constantly competing on price rather than demonstrating value. Prospects see Digital Learning as a commodity, forcing you into price wars that destroy your margins and undervalue your expertise.

  • Your revenue is extremely unpredictable and feast-or-famine. Some months you're overwhelmed with work, others you're scrambling to find clients. This makes it impossible to plan, invest, or grow sustainably.

  • You know AI could streamline your business, but you don't know where to start. Everyone's talking about AI transforming Digital Learning, but you're overwhelmed by the options and unsure which tools would actually help your specific business challenges.

  • You know you need better systems and processes, but don't know where to start. Every solution feels like it requires time and resources you don't have, creating a cycle where you stay stuck at your current level.

Your fractional business partner

(In everything but equity!)

My success is entirely based on yours - I'm judged solely on the results I achieve for your business. I approach every engagement as if your company were my own, bringing the same intensity and commitment you'd expect from a co-founder. With 20+ years of hands-on experience building and scaling businesses, I can switch between different roles as needed - from sales strategist to operations expert to growth catalyst - giving you access to senior-level expertise across all areas of your business without the overhead of multiple hires.

Discover your BEST NEXT MOVE

Navigating the complexities of growth demands a strategic partner who can quickly cut through the noise and deliver actionable results. That's why my approach is designed for speed and impact.

I don't believe in bloated analysis and overcomplicated exercises. Instead, I focus on a streamlined process that blends my expertise and experience with the invaluable insights of your people. This collaborative effort ensures we pinpoint the core issues and develop a clear, focused path forward.

This requires a structured methodology: Clarity – Focus – Action.

Let's chat

1. Clarity

Where are you now? Identify the biggest challenge or opportunity.

Before making any move, we need to take stock. What’s working? What’s broken? What’s the biggest obstacle or untapped opportunity? This step ensures you’re solving the right problem, not just any problem.

2. Focus

Cut through the noise and identify what truly matters to move you forward.

With so many possibilities, it’s easy to get lost in complexity. You should strip everything back to what actually moves the needle. No distractions, no fluff, just a sharp focus on the factors that will truly drive progress.

3. Action

Pinpoint your best next move to create the biggest impact.

Not all actions are created equal. Instead of chasing everything, you must identify the one move that will deliver the most leverage right now – whether that’s removing a bottleneck, unlocking a new opportunity or shifting strategy.

Why me?

I've built and scaled two Digital Learning business from startup through a merger to a successful exit. I’ve learned (often the hard way!) the unique challenges of the scaling a small agency in the crowded EdTech market.

During my 20+ years in the industry, I discovered that even the most brilliant team can fail without the right business model, brand and lead machine. Most of the founders I work with are experts in education and passionate about the services they offer to their clients, yet find it difficult to switch their mindset to growing and scaling their business.

I help ambitious Digital Learning and B2B Education companies avoid the costly mistakes I made and accelerate their path to predictable and profitable growth for years to come.

Let's talk